What the Facebook Crack Down on Engagement Bait Posts Means For Businesses

In this article, I explain why I love the latest Facebook crackdown on Engagement Bait Posts… …and as a business owner or marketer, you should too! By cracking down on Engagement Bait posts that offer no value to their News Feed, Facebook are freeing up space, which means more real estate for your content. This…

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11 Must Have Chrome Browser Extensions For Your Business

Do you use the Google Chrome Browser? Below you’ll find 11 must have extensions to add to your browser. Some are for productivity, some are for peace of mind, and a couple are for creativity and inspiration. If you’ve never added an extension before click here for the Google Web Store to explore your options. When…

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Facebook Ad Placements

Facebook Ads Placements

One of the advantages of Facebook Ads is you can create 1 ad that is used across all placements. A disadvantage is how it looks and reads across the different placements. Let me show you what I mean… When your Facebook Ad copy was meant to finish with “…try our new dictaphone” and it displays…

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Email : Far More Than Just a Message

Email marketing not just a message

How many times a day do you look at your emails? Or are they always there and you get pop up notifications or pinged every time a new message comes in? You’ll understand why I’ve asked this as you get into this article. So… How cool would it be if one of those notifications was…

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I was thinking of you…

I was thinking of you

5 of the most powerful words you can use in your copy are, I was thinking of you…   Think about it, who do you normally hear this from? You hear it from people close to you, your loved ones, or someone you haven’t heard from in a while. And when you hear (or see)…

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2 Ways To Create An Online Sales Funnel. Which Way Is Best?

Self Hosting vs Landing Page Software

Creating an on-line sales funnel has never been easier. Gone are the days of everything needing to be hardcoded and expensive, and therefore not an option for the majority of small businesses.  There are a multitude of apps and software available today. Many of them have been created for the non-techie user in mind, and…

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The Forgotten Page That’s Losing You Money : The Thank You Page

Thank You page

The Thank You Page is so often neglected. The Thank You Pages on a Website are so often thrown together at the 11th hour. They are an afterthought and in some instances not even a thought – which is why Email Service Providers  (ESP’s) have a Default Thank You Page.  Hands up if you’re guilty…

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The Power of Storytelling in Business

The Power of Storytelling in Business

I’ve got a new favourite Disney movie – Moana. I watched it over the weekend and couldn’t help but smile. Moana the movie highlighted the power of storytelling. Through the use of stories in the movie, ancestors and customs are remembered and knowledge is passed down from generation to generation. It is because of the stories…

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8 Things I Wish I Knew When I Started My Online Business Journey

Hindsight is a wonderful thing when you hear yourself thinking, I wish I knew … unless you allow yourself to sink into the pits of despair thinking about what might have been… …but that’s not what this article is about. If I hadn’t traversed the path I have, I would have missed out on an…

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Automate and Save Time

Automate and Save Time

Do you ever hear yourself saying (or thinking) “there just aren’t enough hours in the day!”? Time, or lack thereof is one of – if not the biggest issue most small business owners and entrepreneurs face. Which makes sense. It is the one commodity you can’t create more of and when you’re not looking it…

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