The Forgotten Page That’s Losing You Money : The Thank You Page

Thank You page

The Thank You Page is so often neglected. The Thank You Pages on a Website are so often thrown together at the 11th hour. They are an afterthought and in some instances not even a thought – which is why Email Service Providers  (ESP’s) have a Default Thank You Page.  Hands up if you’re guilty…

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The 10 P’s of Marketing [2nd Edition]

10 P's of Marketing

It’s NOT 4,5 or 7 – It’s the 10 P’s of Marketing, Or is it!! I am sure you have heard of the 4 Marketing P’s – Product, Price, Place and Promotion and then came the 5th, People. Personally I am not sure how this could have been left out of the original 4 as…

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The Power of Storytelling in Business

The Power of Storytelling in Business

I’ve got a new favourite Disney movie – Moana. I watched it over the weekend and couldn’t help but smile. Moana the movie highlighted the power of storytelling. Through the use of stories in the movie, ancestors and customs are remembered and knowledge is passed down from generation to generation. It is because of the stories…

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The ‘G’ spot

'G' Spot 4 G's

Do you know the ‘G’ spot for having a successful and thriving business? In marketing everyone knows about the 4 P’s – Product, Price, Place and Promotion See my Linkedin pulse article where I explained how outdated the 4 P’s are! … Maybe I should rename it the 4 G’s of Marketing!  Anyway back to…

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8 Things I Wish I Knew When I Started My Online Business Journey

Hindsight is a wonderful thing when you hear yourself thinking, I wish I knew … unless you allow yourself to sink into the pits of despair thinking about what might have been… …but that’s not what this article is about. If I hadn’t traversed the path I have, I would have missed out on an…

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LinkedIn Changes 2017

LinkedIn Changes

LinkedIn Changes – What’s New, What’s Changed, What’s Missing. Do you love or loathe LinkedIn’s re-vamped desktop layout? Well I love the LinkedIn changes from a visual and user experience viewpoint, other parts I am not so sure particularly the changes to articles.  However, LinkedIn’s new desktop re-design is cleaner and more intuitive. It feels easier, faster…

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Automate and Save Time

Automate and Save Time

Do you ever hear yourself saying (or thinking) “there just aren’t enough hours in the day!”? Time, or lack thereof is one of – if not the biggest issue most small business owners and entrepreneurs face. Which makes sense. It is the one commodity you can’t create more of and when you’re not looking it…

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Do You Want Beans With That!

Would you like beans with that

I hear the roar go up shouldn’t that be Do You Want Fries not Beans! “Do You Want Fries with That?” Probably one of the most well known selling phrases in the western world and of course synonymous with McDonalds. A simple six word “nudge” that brings McDonalds over $250 million a year. I was…

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New Facebook Page Layout

Woo hoo – it’s time to celebrate! The new Facebook Page layout for desktop has been rolled out and it looks awesome! When something changes it’s always a great time to do some housekeeping. To save you time fumbling around looking for what’s new and changed, I’ve created a list of things you should check…

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Old Facebook Pixel Phase Out Dates

Facebook Pixel

FACEBOOK PIXEL UPDATE Facebook have given dates for the OLD PIXEL Phase Out. What You Need To Do What this means for you is if you are still using the old pixel it’s time to update to the new pixel. Information from a Facebook Mastermind group we belong to is: “Facebook Ads Support Staff have…

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